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Japanese Hair Straightening and Perming expert

Effortless hair every day

About 

Christian B. Toth – Japanese Hair Straightening and Curling Expert

With over 25 years of daily experience, Christian B. Toth is one of the most accomplished specialists in Japanese Hair Straightening and advanced smoothing treatments in the UK and Europe.

Christian began his career at the Yuko Hair Salon and Academy, training directly under Yuko Yamashita, founder of the world’s first Japanese Thermal Reconditioning system. Learning from Yuko herself and other Japanese masters, he helped introduce this revolutionary method to Europe.

After mastering the craft, Christian went on to train and educate professional stylists throughout the UK and Europe, including renowned salons such as Trevor Sorbie and Toni & Guy, before opening his own award-winning salon Eleven, first in Covent Garden and later in Mayfair, London.

Today, Christian works exclusively with Paimore Co. Ltd. (Japan) — the creators of Paimore /Momoko hair products — offering authentic Japanese technology adapted for every hair type. His treatments include:

  • Japanese Permanent Hair Straightening

  • Digital Perm

  • Classic Perm

  • Plexment Hair Smoothing Treatment

With unmatched experience and precision, Christian ensures every client receives safe, natural-looking, and guaranteed results — no matter their hair type or condition.

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Why Choose Us

Personalized Hair Treatments

At Japanese Hair Straightening and Perming Expert, we tailor each treatment to your unique hair type and needs, ensuring the best possible results for every client.

Japanese Permanent Hair Straightening

+44(0)7719157170

Expert Care Always

With 25 years of dedicated experience, Christian B Toth offers unparalleled expertise and passion in Japanese Permanent straightening and Digital Perm treatments, creating a perfect style that complements your individuality.

Japanese Digital Perm

+44(0)7719157170

Quality Products Used

We utilize only the highest quality products and techniques to create stunning transformations that not only look great but also maintain the health and vitality of your hair.

Hair Smoothing Treatment

+44(0)7719157170

Watch Our Transformations

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